Primary Research Studies
A primary research study involves the collection or creation of new information from various data sources. This can be done through a variety of means, including surveys, telephone interviews and focus groups amongst others. This information may be collected in things like questionnaires, magazines, and interviews.
Sample Acton Experience:
Acton worked with a local fabrication company to help determine which new products should be produced when the firm has excess capacity. The research focused on a market analysis that was split between interviews of current users of the product and similar and an environmental scan (secondary research) for competing products, geographic opportunities, and economic outlook that may impact future sales for this product. After the market analysis was completed, Acton provided an interim report on the sales and market potential for the product line.
Acton Consulting was the principal author of a discussion paper for the Alberta Association of Municipal Districts and Counties. This paper outlines the current context for transportation infrastructure investment in Alberta, provides some innovative examples of how many rural municipalities in the province are attempting to deal with the current climate and provides on how to get the best value from infrastructure grants. To develop this document, Acton staff conducted extensive research on the Alberta’s construction climate, road construction and heavy equipment and the unique situations of member municipalities.
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